This is a start up wholesale business that buys maize and pulses from farmers and aggregators in Nakuru, Laikipia West, Kirinyaga and Makueni to sell to the retail grocery stores in the tea zones of Murang'a and Nyeri counties. When the market is good,(little imports from neighbouring countries), we also sell the cereals to Western Kenya, specifically Homabay County.
Recently, we have started to supply to animal feeds processor, and it's out intention to get orders from the flour processing firms.
The profit margins range anywhere between 20 and 30%. We would like to digitise the business to enable us reaching as many people as possible.